Technologies: Photoshop, Adobe Illustrator
Key Features: Vector Based Logo Design
Results: In the world of design, success isn’t just determined by aesthetics but also by the impact it has on its intended audience. Our work with the Ontario Storm Forecast Service is a prime example of this. Their new logo – a design featuring three lightning bolts encased within a circle – has not only aesthetically resonated with the audience but has also become an effective communication tool for the organization.
The project was initiated with a comprehensive understanding of the organization’s mission: to keep Ontario residents safe and informed about severe weather. This led to the design of a logo that captures the essence of their work: the three lightning bolts represent the constant vigilance and readiness to handle any storm, while the circle symbolizes the protective embrace of the organization around the community.
